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Brendan Bracken
- Apr 6
- 3 min
Taking Time Off From Your Business
Running your own business is a rollercoaster ride. Some days you’re ready to tackle just about anything while other days might be tough… Many of the business owners we speak with say they started their company because they wanted to set their own schedule & have freedom in their lives. BUT, they end up getting stuck in fulfillment. Once the job is done they then need to jump into lining up the next project. They find themselves in this endless loop, and it feels like they’ll
Border7 Studios
- Mar 17
- 1 min
Wix Video Channel Website
Stylescape to Establish Design Direction After our team reviews the completed questionnaire & client resources, we get to work creating a stylescape to show the colors, fonts, images and site elements we plan to use for the new website. Captain Tim Show wanted a pastel palette with a fishing theme to support their video channel. Wireframes to Lay Out & Prioritize Content – Wix Video Channel Website Once we have the look and feel of the design established, we begin organizing
Border7 Studios
- Mar 16
- 4 min
Optimizing Your Wix Website for Search
How Search Works (the basics) Adding your business to search results is free and easy to do. Wix even helps you to verify your premium site (you need a paid Wix plan) with Google Search through the SEO Wiz. Many SEO experts try to gatekeep business owners from learning how to optimize their site themselves. They talk about how involved it is and all of the changes Google & Bing release, but the truth is, it’s not as hard as it seems. SEO is all about organization. If you can
Ailsa Bracken
- Mar 2
- 3 min
Measuring Progress for the Impatient Entrepreneur
“Great things are done by a series of small things brought together.” – Vincent Van Gogh I’m often impatient and overwhelmed. Just when you complete a list of tasks or achieve something, more tasks show up and the goal post gets moved. And that’s frustrating because you’re so focused on getting to the end and being done that you forget to enjoy the journey. Hi, My name is Ailsa & I’m an Impatient Entrepreneur I was lucky enough to attend a private college prep school in the v
Ailsa Bracken
- Dec 22, 2020
- 2 min
Saying Goodbye to 2020
And hello to a (hopefully) kinder year! This year hasn’t been easy. The global pandemic has impacted us all on so many levels. People have lost loved ones, their livelihoods, and their homes. We’ve been isolating, wearing masks, and loading up on vitamins to keep our immunity up. Businesses have struggled and many that have been forced to close worry if they’ll have the funds and staff to reopen. 2020 – The Year of Resiliency BUT, this year has also taught us that we are stro
Border7 Studios
- Dec 11, 2020
- 3 min
Riding the Roller Coaster of Business Motivation
Some days you may find that you have endless energy, and you’re ready to tackle everything on your to-do list. Other days are tough. It feels like the day is dragging on, and it’s a struggle to stay focused. On days like this you might feel guilty that you don’t have the same level of motivation. But the ups and downs of business motivation are normal. You simply can’t push yourself for weeks on end, you’ll burn yourself out. So, how can you strike a healthy balance? In my ex
Border7 Studios
- Nov 30, 2020
- 3 min
Email Marketing is Not Dead
but it might feel like your creativity is… Email marketing is not dead. It’s just not the sexy new tactic that’s being pushed. If you’ve been doing email marketing for a while, it might feel like you’ve said everything there is to say about your business. Here’s Your Problem You need to shift towards a more client/customer mindset. When you do this, you can tell stories that resonate with them and apply to the problem you solve. A well-crafted message can still have a positiv
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