5 Inexpensive Ways to Build Confidence in Your eCommerce Store

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April 18th, 2013 by Posted in E-Commerce Guide

Confidence. Spending money online, providing credit card information to a place you don’t truly know, it all requires confidence. If a customer isn’t confident in your eCommerce store, they’ll shop somewhere else that inspires that confidence. Here are five cheap ways to build that confidence: Read More

Posted in Running a Business

5 Tips to Build Your Email List

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April 16th, 2013 by

The power of email marketing (average ROI between now and 2016 is $36-$40 for every dollar spent, according to the Direct Marketing Association) forces business owners to make cultivating their email lists a top priority. Part of the reason for such a high ROI is due to the ease of use. It isn’t very complicated to utilize effective strategies, and it’s not very hard to expand on your audience. Here are five ways to grow your email list: Read More

Posted in Design and Programming

Two Most Important Mobile Optimization Factors

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April 12th, 2013 by

When optimizing a site for mobile devices, there are two things that will keep your customers happy and ensure that the mobile site is effective. One, easy to find contact information; and two, as user-friendly of a design as possible. By concerning yourself with these two important factors, your mobile site will be well worth it. Read More