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Blog Post

How to Determine Your ROI on a Web Project

Updated: May 11, 2022

ROI on a Web Project Calculator

We are firm believers that your web efforts (website, advertising, content marketing, etc.) should be an investment, not an expense.

Today we are sharing a ROI (Return on Investment) Calculator, so you can determine your roi on your next web project.

This will serve as an estimate for what you can anticipate to see as a Return on Investment for improving and optimizing your web efforts.

Optics bring clarity, so with this information in mind, you can start your next web project with confidence that you have a solid plan and roadmap.

What is the ROI Formula?

The ROI formula is based on two pieces of information:

  1. The gain form the investment

  2. The cost of the investment

G = the gain from the investment, C = the cost of the investment

Importance of Understanding Your ROI on a Web Project

It’s important to calculate your estimated ROI on a web project, so you can verify that it is a sound investment, AND anticipate how long it will be until you can make that money back and start seeing a profit.

As you continue to observe what needs improvement on your website, use this calculator to determine what your return on investment will be on any future web projects.

Knowing what the potential return on investment is for your web project gives you clear optics, so you’ll know when the project is a success.

To learn more about how data tells the real story, click here.

Need Guidance or Support?

Do you want personalized help and direction on how you can provide a better digital experience & get more business through your website?

Schedule a free strategy session with our team to chat about your business, what might be holding you back, and how we can help.


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