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Blog Post

Anatomy of a Blog Post

If you're new to writing blog posts for your business, it can be tough to figure out what to include and how to get started. But don't worry! We've created a helpful infographic to walk you through each step of the way.

What to Include in Your Wix Blog Post

You probably already know how important content is to your marketing strategy. Taking the time to create engaging, relevant content will help you attract your target audience and educate them on a subject you're an expert in.

Mature woman typing on laptop

Anatomy of a Blog Post Infographic

01 | Headline

The headline is the first thing people will see. Make sure it's interesting enough for people to want to read more!

02 | Engaging Picture

Break up walls of text with an eye-catching image. Use your own photos or a free image, just make sure you have permission!

03 | Introduction

Hook the reader in and tell people why they should read your post.

04 | Lead In

Segue into your main points that you want to communicate in your post.

05 | Main Points

Use a bulleted list to break your points down, or use headings and paragraphs.

06 | Conclusion

Include a closing paragraph to wrap up your post, so it doesn't feel like it ends abruptly.

07 | Start a Conversation

Leave a line at the end of your post to start a conversation with your audience. Ask a question and encourage them to comment.

Start Writing!

By having a solid idea of the anatomy of a blog post, you can feel more confident on what to include and start writing!

What do you feel is holding you back from writing blog posts for your website? Send us a message at or post a comment below!


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