Category Archives

Archive of posts published in the category: eCommerce Guide

Newsletter Marketing Tool Ecommerce Store

Newsletter Marketing Tool Ecommerce Store A newsletter, also known as an email blast is a…

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Choosing a Shipping Carrier

A major aspect of running an online store is getting the product to your customers. This can make or break your business. Offering the right options for the right cost is a very serious matter. But how do you determine what would be the correct option to go with?

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How Important is it to Follow Shipping Policies?

Based on a survey conducted by Econsultancy of over one thousand 2012 Christmas shoppers, 59% said they would ?not? shop with a retailer again if they failed to deliver on time.
What does this mean for you?

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The Importance of Customer Reviews

Depending on what you sell, a lot of your customers may have a similar buying process. Here’s a few ways to ensure that you don’t push away these potential customers.

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Boost Conversations via 3 Simple Ecommerce Tips

As some of you might know, product setup is just one of the services we…

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How do you handle cart abandonment?

Do you keep track of your would-be sales? Several shopping carts (Volusion included) have a…

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3 Business Mistakes That Could Cost You Customers

#1 Mistake:  Confusing Customers about What’s In It for Them You only have a moment…

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2 Most Notorious “Consistency” Crimes Committed in Ecommerce Stores

I’m going to cover two of the most notorious “consistency” crimes that has been committed in ecommerce stores and what you can do to avoid committing such a heinous crime against the web. As a Graphic and Web Designer, who is a bit of a neat freak and perfectionist, there’s nothing that makes me want to pull my hair out more than stumbling upon a website that is inconsistent in design.

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How to Approach E-commerce Product Photography for your Volusion Store

In case your own online shopping observations have not made it obvious to you, the images you display on your website that reflect the product your offering is also an imperitive element in communicating the level of quality and professionalism that is really behind your company. Lets take a look at how you can approach getting some great images of your products onto your website.

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Volusion vs. Bigcommerce — Product Import

Have you noticed that most Bigcommerce and Volusion websites have hundreds and hundreds of products…

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My Favorite Product Pages and Why

As a business owner, and just as a general person in my 20’s, I rarely have time to go shopping for anything besides groceries. I haven’t gone window shopping in probably a year, and every gift I purchased last holiday season was purchased online. When I want something, or have the urge to burn a hole in my pocket, I scour the internet for my latest find.

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The value of a Facebook “Like”

When Myspace was the big thing, everyone wanted to have the most friends. With Twitter, the number of followers extends to the number of people you reach. Celebrities and Experts compare their twitter followers, should companies be comparing the number of likes to their page? Are likes the same thing as followers and friends?

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