As a store owner, return orders are the last thing you could wish for. However, they are not unavoidable. A customer could accidentally order the wrong thing, find out it doesn’t fit right, or any other reason. Not having a return policy that is customer friendly can turn off a customers.
Promotions are a great way to garner more sales. You can make coupons, have discounts, put on sales, but if customers aren’t aware, then all your efforts are for naught. Here are four ways to help get the word out there:
Newsletter Marketing Tool Ecommerce Store A newsletter, also known as an email blast is a marketing tool that I believe all ecommerce stores should have. Newsletters can be used to get words out on sales, promotions, and/or new arrivals. Department stores utilizes this all the time by emailing coupon codes and letting their customers know […]
A major aspect of running an online store is getting the product to your customers. This can make or break your business. Offering the right options for the right cost is a very serious matter. But how do you determine what would be the correct option to go with?
Based on a survey conducted by Econsultancy of over one thousand 2012 Christmas shoppers, 59% said they would ?not? shop with a retailer again if they failed to deliver on time.
What does this mean for you?
As some of you might know, product setup is just one of the services we offer to our clients here at Border7. As part of the information gathering process, we ask that you kind folk send us data sheets telling us everything your customers need to know about your products like the names, prices and […]
Do you keep track of your would-be sales? Several shopping carts (Volusion included) have a built-in feature that lets you know when someone has added something to your cart, and for whatever reason has decided they don’t want to purchase it and just leave. Is the potential sale lost forever? No, it is not! There […]
#1 Mistake: Confusing Customers about What’s In It for Them You only have a moment to grab the attention of your customers, don’t waste precious seconds with something frivolous. People typically decided if they’re interested within a matter of seconds, letting them know exactly what they’re getting first thing can go a long way. We all hope […]
I’m going to cover two of the most notorious “consistency” crimes that has been committed in ecommerce stores and what you can do to avoid committing such a heinous crime against the web. As a Graphic and Web Designer, who is a bit of a neat freak and perfectionist, there’s nothing that makes me want to pull my hair out more than stumbling upon a website that is inconsistent in design.