Volusion Store SEO Campaign

Its the year 2012, that budding idea for a business you had a decade ago has finally materialized due to the market potential created by your customer base using the internet to shop. Your emotions are brewing with excitement and anticipation to build a satisfied clientele as Border7 constructs your Volusion store. Your website’s design is now finished, your products have been imported, implementation has been completed and your ready to start shipping products off the shelves on launch day. However, an unforeseen variable has introduced another challenge. That variable is SEO.

So what is SEO? It stands for Search Engine Optimization. It is the practice of diligently promoting your website through a variety of methods. Its an ever changing game where the rule makers are the titans of our darling internet age; Google, Microsoft, Yahoo, various social networking, media and news channels. These rule makers have teams dedicated to refining and perfecting this game of cat and mouse, as the white and black hat keyword pushers try to work with, as well as around, these rules to get their websites to first page search engine results.

At this point in your Volusion stores success, you have two options to increase visibility of your website. Hire an SEO company to start chugging away at the various tasks required to achieve higher rankings, or start a campaign yourself. Which one is ideal ultimately depends on your budget, your will to learn, and the industry you are in.

If you are considering embarking on your own SEO campaign, understand that it can be a timely process. Most SEO firms quote between 2-6 months, at the least, to get noticeable results. This very much depends on how much competition there is out there, particularly if you are in a global market. If you have a more local market that is less competitive, you could start getting higher rankings within just a few short weeks.

Each category of the process can be explored even more, such as Facebook’s role in getting likes to your companies page and maximizing the population of followers, the current prescription of keywords to fill your on and off-site content with, and participating in industry concentric online discussions.

Need help with deploying a Volusion Store SEO Campaign? We can help! Send us a message, or give us a call today. We’d love to hear from you!

Share on:

Serious about taking your business to the next level?

Join our newsletter to learn how to position yourself for success online, how to create an effective marketing campaign that converts and more!